VoIP Supply in CRN
I had the opportunity to be interviewed by CRN magazine in regards to the booming VoIP reseller marketplace in the face of reports that the VoIP industry, as a whole, was slowing.
You can read the entire article here, but in essence, the marketplace is changing and with this newest wave of business consumers, the demands on VoIP solution providers is changing, which has caused a bit of a lag in industry growth as resellers “figure out” how to best deal with these new customers.
This new wave of business consumer requires more education than their predecessors and it is causing deals to take a bit longer to complete, pushing out sales cycles. Here at VoIP Supply, we recognized this trend late last year and have taken numerous steps to bolster our consumer education efforts (including this blog, but look for more from us on this front very soon).
So, if you are a VoIP reseller and you are reading this, I would love to hear your thoughts on what your experience is with this latest wave? Are they similar to mine or different?
